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The U.S. Hispanic community now sits at 46.9 million; of which 80% live around 25 major metropolitan areas. This represents 15% of the U.S. population and is growing at a rate nearly four times faster than Non-Hispanics. The Latino population controls approximately $660 billion in spending power and this number is expected to reach more than $1 trillion in 2008, according to the Selig Center for Economic Growth. By 2050, the Hispanic population is expected to grow to 132 million.
AMG has worked in the Hispanic marketplace since 1994. Team members have developed sponsorship programs, designed, executed and measure events and produced bi-lingual promotions and collateral successfully for many clients.
Let's discuss ways to reach the Hispanic population through a variety of marketing, promotion, special events, and field marketing programs.
Please feel free to contact us at ethnicmktg@achievemg.com, at (310) 890-9182 PST, or go to Contact Us page.
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